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Gail La Grouw is a leading authority in Strategic Performance Improvement, based in Auckland, NZ.

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Archive for November, 2008

3 Core Trends of BI in Business

Gartner coined the term BI to refer to analytical desktop tools. Over time the industry views BI as extracting, aggregating and analysing data to provide the right information to the right people at the right time. As a $50b market place growing 15% per annum, customers are finding that BI has become vital to their [...]

Using BI To Drive Organizational Transformation

Business Intelligence is well recognised for its ability to optimize both the cost and revenue activities in an organization. What is less recognized is the power of BI as a process transformational tool. By using a Business Intelligence driven design approach, enterprise transformation programs can dramatically increase their chances for attaining pre-defined business value. This [...]

BI Supports Sales Process Integrity

There are those who believe that business intelligence driven selling and marketing is leading towards a more depersonalised style of selling – yet in reality, the opposite is true. The old mode of selling was very much a tactical pipeline of script speak designed to lead a prospect into firstly feeling discomfort with the status [...]