Is Fear Holding Your Business Hostage?
When I started to explore the deeper issues of business intelligence
one resounding element keep making its presence – logic. How
do we define logic, and how do we manage logic as individuals or
as part of a group?
This lead to a quest for understanding how organizations will
evolve over the next 10 to 20 years as more advanced technology
pervades the corporate realm.
If we look at the consumer market, it's intelligence has escalated
rapidly through instant access to product information and through
collaborative thinking. Whilst there have been those companies who
have seized on this change to market their products through placement
and viral marketing campaigns – the consumer is unforgiving
when attempts are made to ‘fool’ them.
Yet in the business world we are likely fooling ourselves everyday
by pretending we are innovative and adaptive. Yet the very element
organizations today seek – is being strangled from within
by their own structure and culture. Insight.
Insight demands an open, collaborative culture unbounded by bias
and self preservation. Yet the very foundation upon which most long
established companies operate today stifle insight at both the highest
and lowest levels.
At the upper most level – the
executive suite, personal agendas override the strategic imperative
in egotistic power-plays. This is preventing the organization as
a whole from understanding exactly what they are trying to achieve
and gain insight into how operational level activities are either
supporting the strategic imperative or preventing it.
At lower levels – employee ‘imagination’
and innovation are often not welcomed – even when apparently
sought. Managers are often not sufficiently knowledgeable at how
to reject new ideas without stifling further suggestions. Other
managers take a more narcissist approach and deny the upward penetration
of creativity in fear that their own intellect be challenged in
attempting to explain or rationalize it. Time constraints are also
a stop gate. Most higher level managers today are overworked and
overburdened with new information. Any new ideas demand investigation
and that further escalates the problem. Eventually employees just
give up – they lose trust that the corporate value of innovation
is nothing but empty words.
Many of these management blockades are fear-driven. Fear of failure,
fear of not coping with the job, fear of being redundant, fear of
not understanding new concepts. What has driven this fear is widely
varying between individuals. But one common element is shared by
all. Remove the fear from an organization and it will prosper. Removing
the barriers to new concepts leads to new insight and new opportunities.
For many, business intelligence helps organizations conquer fear,
but providing a platform that can both stimulate creativity through
its inductive logic, as well as validate scenarios using more deductive
logic.
Sadly, most managers and gatekeepers of corporate intelligence
do not sufficiently understand how business intelligence can be
used.
©Gail La Grouw. To learn more about
how you can challenge the current logic of your organization to
reveal insight into how you can liberate the collective intelligence
of all those associated with the organization, and channel it into
predictive goldmines, get
a copy of The Logical Organization here.
Back To Top
COPYRIGHT PERMISSION: These articles may be freely reproduced as long as
the article is published in full, unchanged, and the author and reference box
[including the link back to TLO] are left attached.
|